Online Buzz With Press Release
You Know A Press Release Provides A Business Owner 3 Things They Really Want:
- 1. More Targeted Traffic To Make More Sales
- 2. More Credibility To Convert More Traffic
- 3. More Authority To Outshine Their Competitors
Why Should Use Press Release?
How It Works
Areas That Benefit From Press Releases
Earned media is crucial to your reputation and it’s the center of every client program.
Analysts provide key market insights and valuable endorsements, and are essential to round out reporter stories. We knows how to cultivate introductions and design mutually beneficial relationships that scale with you and don’t break the bank.
We times and positions your news to stand out, knows which reporters will “cover” events remotely, and seamlessly integrates social media strategies to get the most out of each event.
We deliver Infographics. Videos. White Papers. Blog Posts. Case Studies that supports PR and Marketing. From concept design to final execution, developed by account staff in concert with our internal Creative Team.
Crisis communications starts with planning. Our process guides clients from plan creation to real-time monitoring and issue escalation, through longer term issues management. Be it a B2B software hack, a SaaS outage or a B2C product recall, we can navigate the storm.
App launches mix the art of media relations with the science of paid promotion.
Launches shouldn’t be one-time events, rather the tent pole for much bigger campaigns. Our approach pulls in your initial audience via thought leadership, preconditions the market pre-launch, and extends the value and life of your launch over multiple quarters.
With pay-for-play on the rise, the coveted earned speaking gig is of high value. We know the coordinators, the agendas and the messages that translate into stage time.
Earned media is crucial to your reputation and it’s the center of every client program.
Awards can give a startup instant credibility, elevate innovative products and move you to the front of potential buyers’ minds. Awards come from great products, great services and a great program that lands opportunities that matter to customers.
Defining your story. Being compelling. Being concise. Answering “why should you care about my company” starts with messaging. We develops your voice for every audience (prospects, customers, employees, board members, the Street) and every platform (website, blog, social channels, media).
The story is only as good as the messenger. It’s a journey from “marketing speak” to compelling interviews that the media trust. We coaches your executives along the path, from phone interview basics to broadcast readiness, in small group and individual sessions.